Awesome Poll Ideas to Engage Audiences on Instagram
Over 60% of businesses on Instagram Stories use mentions, Insta polls or hashtags every month.
More than 500 million Instagram users are using stories every day.
There has never been a better time to harness the power of Instagram polling to get your business to more people. Instagram is becoming a major contributor in driving traffic to brands online. Since there are millions of people on the platform, having free Instagram followers can be a great boost for your business and keep you a step ahead.
If you too are looking to leverage the success of Instagram polling, we have rounded up the top ideas to keep your audience engaged.
Build Interest in Upcoming Launches or Events
Instagram polls do an excellent job of building anticipation and excitement with your audience. If you sell a digital product online or offer some service, using polls can make your audience become a part of your journey. For example, if you are a budding chef, you can ask your viewers which recipe would they want to see? Once the 24 hours have elapsed, you can share the poll results in the next story to make your audience a part of the excitement.
Conduct Random Quizzes
Who doesn’t like to give their brain a mini-workout while scrolling through their favorite brand on Insta? Quizzes can pique your interest like no other. Not only do you feel charged to answer, but you also feel an overwhelming sense of satisfaction with every right answer. Consider preparing a quiz around your brand so it can act as a reality check even for you to know how much your audience knows your brand.
Drive Traffic to Your Website
Insta polls serve as an effective tool to drive traffic back to your landing page or website. You don’t even need to pay for any ads, so think of this as free marketing. Plus, you can enjoy the flexibility of customization by driving traffic to a particular category page, product, or article. Both polls and emoji sliders can be combined for this tactic. First, you can prompt the audience to answer a question in one story. Then, you can ask them to swipe up and access the related content in the next one.
Know Your Audience Better
There is more to Instagram polls than just entertainment for your followers. Polls can be extremely helpful in learning more about your audience, their needs and business. Using a poll, you can find out how many of your followers are struggling with a problem? Or, how much do they enjoy your current content? What would they want to see you doing more? This helps you tremendously to validate your business idea and get back with a more enhanced offer for your Instagram community.
Crowdsource Ideas with Insta Polling
Are you a content creator who has to brainstorm several ideas before creating a video on your channel? What better way to collect ideas than by asking your audience directly? A question poll sticker can bring you inspiration for your new video straight from your audience. Say, you are a fitness blogger, you can ask your audience how are they taking care of their health and use their answers for your blog post. Their responses can also spark new ideas in your mind for new blogs.
Key Takeaways
Insta polls are an effective method to add more zing to your stories and encourage engagement from your audience. Nonetheless, what kind of poll stories you can do depends on your brand’s awareness and marketing objectives. The important thing is to make quality content that can keep your audience interested in all your promotions and releases.
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